Milwaukee, Wis. – This fall, 94.5 KTI Country gave their listeners the chance to win a million dollars, paid for by Odds On Promotions in a listen to win Lucky Envelopes promotion. Starting in September, during eight daily selected dayparts, the station announced a “secret song” of the hour. When the secret song was played, the ninth caller won $94 and became one of 240 semi-finalists who got the chance to win $1,000,000 at the KTI Country Milwaukee Million finale party at the end of October. Once they arrived at the grand prize finale which took place at JB’s on 41, the station randomly selected contestants via a reverse drawing to identify one finalist, Carol Walczak, who got the chance to win up to $1M, paid for by Odds On playing Odds On’s Pick ‘Til You Win Lucky Envelopes.
Inside each of the 40 envelops that were on display, there was a lucky prize message. While two messages read “Jake” and “Tanner” (the station’s AM drive talent), the third message read “One Million Dollars”. Carol opened one envelope at a time until she collected five matching messages, winning the corresponding prize. While Carol didn’t win the million, the station didn’t send her home empty handed! She took home $1,000 for having collected five “Tanners”.