Radio Promotions: Off-site, On-Air… Big Prizes, Big Results!

radio promotions - video scratch and winWondering exactly how a big prize radio promotions can benefit your business?

This spring and summer, Chris Gardiner, Northeast & Midwest Business Development Manager with Odds On Promotions, been working with a broadcasting company based in the Midwest that is running two radio station promotions, both of which are utilizing prize indemnity insurance.

In support of the radio station’s Spring promotion and a Country concert, Odds On’s custom Video Scratch and Win game, “Mega Money Machine”, was taken to nineteen different sponsor locations during various live appearances.

radio promotions - vswListeners at each location each got the  chance to choose 6 spots on the game’s touch screen.  If all six happen to reveal “stacks of cash” symbols, then the contestant would be awarded the insured grand prize of $98,000, paid for by Odds On Promotions!  Smaller prizes could also be won by listeners who manage to reveal fewer winning symbols:

  • concert meet and greet passes
  • stadium blankets
  • t-shirts
  • drawstring sports packs
  • 2 GB memory sticks
  • grocery totes
  • bottle koozies
  • “preferred seating” at the concert

Prizes galore; everyone leaves a winner!

On-Air Radio Promotions Too…

radio promotions - playlist payoffIn addition to the live appearance Video Scratch and Win promotion, the radio station is also insuring an on-air Playlist Payoff promotion, where select callers will have the opportunity to choose from three of thirty songs on a list, each of which are correlated with a number.  If the caller correctly selects the “top 3” songs, preselected by Odds On Promotions, they’ll instantly win — you guessed it — $98,000, compliments of Odds On’s prize coverage!

Two separate promotions, nineteen sponsor locations, multiple chances to win, one big Spring and Summer … worth over $196,000 in cash and prizes!  Talk about ear-candy!

Interested in creating a radio promotion for you station – or group – that will get listeners tuning in to win? Want more information on insuring one of the above promotions?   Feel free to email us or just give us a call today at 888-827-2249 for a free, no-obligation quote!