Reno, Nev. – Just eight days into their $500,000 Prize Vault Swipe Play & Win Game the Circus Circus Reno was already making headlines.
On Tuesday, July 8, 2014, “One Club” member Andy Towne became the property’s first player to “crack” the winning code on the casino’s Prize Vault, instantly winning $500,000, paid for by Odds On.
To participate in the promotion, “One Club” members just swiped their card at the Prize Vault kiosk, enter their best guess as to the “winning combination” and receive a two-part ticket featuring an instant win prize coupon and a collection game piece featuring unique symbols that players can collect for a chance to win additional cash and prizes.
To ensure a winning experience for players, the casino awarded a variety of instant win prizes including Free Slot Play, $5 Match Play, food credits, midway coupons, a daily slot tournament entry, a daily surprise gift and of course, and the chance to instantly win $500,000—paid for by Odds On.
Players automatically received one free swipe every day, and could earn up to five additional plays per day for an hour of tracked pit play, getting a same suit blackjack, placing a minimum $100 bet in the Race and Sports Book, earning 100 same day points on their “One Club” card, hitting a taxable jackpot, enjoying dinner at The Steakhouse at Circus, Dos Geckos Cantina or Kokopelli’s Sushi, for staying in the hotel or for making a gift shop purchase of $40 or more.
According to Shawna Ridgebear, Marketing Director of Circus Circus Reno, “This is our 4th promotion with Odds On. It is an amazing feeling to pay out this kind of prize, but to pay out $500,000 to a local player – who visits every day – it is worth its weight in gold.”
Ridgebear has already incorporated the big winner into the property’s local marketing to show that players can win big playing the casino’s Prize Vault game.
The $500,000 Prize Vault promotion, which the casino re-insured for another big winner just a few days after the first win, ran through the end of 2014.