Looking to increase traffic and sales? You’ll find dozens of winning ideas inside the Odds On Promotions 4th Quarter Newsletter including how a major furniture retailer generated a 3.1% response rate on a recent direct mail program, a collection of fantastic football promotions that will make your Super Sunday super rewarding for your customers, and a story about a man who won $10,000 at a fishing tournament.
With “Black Friday” just a few days away, we thought it’d be fun to post a fantastic little promotion courtesy of Action News 5 out of Memphis!
Check out how they use guaranteed prizes as well as the insured prize to drive readership of their holiday gift guide and viewership during the busy holiday season, making this a winner for the station, contest sponsors and of course … their viewers.
Congratulations to the marketing team at Prairie Band Casino & Resort for scoring two Diamond Romero Awards during last month’s Casino Marketing show in Las Vegas.
In a nod to the hugely popular television series, the Mayetta, Kansas casino gave members of a live studio audience the chance to win cash and prizes in a custom game show called Sole Survivor. In between rounds of the game show, the studio audience was treated to a “commercial break” where a lucky audience member got the chance to win up to $100,000, paid for by Odds On, in a customized Pick ‘Til You Win Game. How did the casino’s players like it? The casino ran a sequel! The “second season” of Sole Survivor wrapped up just a few weeks ago.
For more information on creating a custom contest for your best customers, email us at oopinfo@oddsonpromotions.com.
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o you set up a booth during your town’s 4th of July celebrations? Why not drive traffic to your location and give everyone in town the chance to win big with Odds On’s customizable Fast Cash Scratch & Win Cards. You’ll select a grand prize worth up to $1,000,000 which will be paid for by Odds On, and a secondary prize that showcases your product. Customize each card with your business logo and your “second chance to win” drawing information. Distribute the cards and let recipients scratch for a chance to win up to $1,000,000 then invite them to fill in the back and drop the card off at your store for a chance to win your secondary prize. Or make each card worth a small discount or two for one offer.
Want to grab some headlines on April 15th? Here’s a promotion that is sure to turn a few heads and engage the local media … A “$500,000 Roll for Tax Relief”. Using Odds On’s customizable dice give everyone visiting your location a chance to roll for dough. If someone can roll R-E-L-I-E-F or T-A-X-D-A-Y they win big and Odds On Promotions will write them a very large check.