Reward a lucky fan with a huge prize for rooting on the underdog. Register contestants at your sponsor's store, website, etc. If the driver who starts in back of the pack wins the race, your fan drives home a winner.
Step by Step:
Pitch your sports contest sponsor, select a grand prize package and designated race. Advertise the chance to win big by participating in your grand prize contest.
Register contestants at sponsor's location and website for a chance to win the grand prize.
When the driver who starts in back of the pack wins the race, a randomly selected contestant drives home a winner, and Odds On Promotions' prize coverage writes the check.
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