Author Archives: Amy Fanter

Retail Promotions for Jewelry Stores: Diamonds and Dollars

retail promotions - video scratch and winA jewelry store in the Midwest recently reached out to me looking for retail promotions.  The retailer was looking for a promotion that they could use as part of a “Six Weeks of Savings” celebration tied to their 60th anniversary.

After we reviewed a few different concepts, the client chose Odds On’s countertop “Diamonds & Dollars” Video Scratch and Win game.

Preferred customers of the jewelry store will be invited to an exclusive VIP event at their store location on a specified promotion date.  Each customer will then choose six spots on the Video Scratch & Win game’s touchscreen.  If all 6 spots on the game’s touchscreen reveal a grand prize symbol (which, in this case, happens to be a diamond coupled with a bundle of bills), they’ll be an instant $60,000 winner, compliments of Odds On!

Luckily, it’s not “Game Over” for those customers who don’t manage to select all 6 grand prize winning spots!

The jewelry store will be awarding a number of smaller auxiliary prizes for those who find fewer grand prize symbols.  If a player select 1 or 2 grand prize symbols, they’ll get a free prizes provided by the store. For 3/6 grand prize symbols, they wont have to pay sales tax on items purchased that day.   Collecting 4/6 symbols will land customers 15% off of their purchases, while 5/6 symbols will result in a 20% discount on all purchases made the day of the VIP event!

No one leaving empty-handed is definitely the sign of a great promotion, if you ask me!

You can see exactly how the game is played at the bottom of this blog post!

And if you’re interested in insuring one of our retail promotions like this, you’ll want to check out our Video Scratch and Win games. Or visit our website for even more ideas!  Interested in a custom game or promotion?  No problem!  Just give Odds On a call today at 888-827-2249 for a free, no-obligation quote.  You can also email us for more retail promotion ideas as well.

Louisiana Casino Insures Million Dollar Zoom Ball Promotion!

Hey everyone!  One of my clients is at it yet again: using Odds On’s prize coverage to increase traffic and play at their location!

This time, one of my Louisiana casino properties will be insuring Odds On’s Zoom Ball promotion.  Not only that, but they’ll be running the contest for two whole months, giving players an increased chance at winning the big bucks!  Check out how the promotion is going to work, as well as the grand prize that’s at stake this time!

This Louisiana Casino Sure Knows How to Run a Winning Promotion… and Here’s Why:

louisiana casino insures zoom ball promotionDuring the two-month-long promotional period, players will be given the opportunity to approach the Zoom Ball machine and get the ball rolling (or balls, rather!) in attempt to win one of several amazing prizes.  Players simply press the red button which activates the “ball blower” on Odds On Promotions‘ Zoom Ball machine, then watch to see how many orange-colored balls land in the machine’s “Zoom Zone.”  While 6/6 orange-colored balls are required in order to win the insured grand prize, this Louisiana casino knows exactly how to run one heck of a promotion… by awarding players a variety of prizes regardless of how many winning balls they manage to get!

0/6 balls will automatically land the player $5 in free slot play.
1/6 balls will score the player $25 in free slot play.
2/6 balls means $50 in free slot play for that player.
3/6 balls lands a lucky player $100 in free slot play.
4/6 balls scores a player $250 in free slot play.
5/6 balls… $500 in free slot play for that player (woo-hoo!)

And at long last, here’s the answer to the question that you’ve undoubtedly been waiting to read about: What happens if a player manages to get 6/6 orange balls into the Zoom Ball machine’s “Zoom Zone?”  Well, would you believe me if I told you that they’d be a $1,000,000 winner, paid for by Odds On?  That’s right — Odds On Promotions will pay out one million dollars to any player who, during the 2-month-long promotional period, manages to collect 6 orange balls during any day the promotion is running!  Talk about one generous grand prize!  And the best part of it all is that Odds On’s prize indemnification insurance relieves the Louisiana casino of the risk of pay-out!

Did you know that Odds On’s Zoom Ball promotion also allows for multiple colored balls to be used?  It’s true — just contact us for details, as well as a free, no-obligation quote, at 888-827-2249.  You can also email us for more information!  We’ll help you make the most of your next casino promotion with one of our hottest-selling promotions this year: Zoom Ball!

Invited Guest Casino Promotion: $25K Lucky Envelopes Contest!

invited guest casino promotionLooking for a great promotion to insure during an invited guest promotion at your casino property, which will increase play and traffic?  Evelyn Golding, Southeast Business Development Manager with Odds On Promotions, is here to tell you about an invited guest casino promotion from a property in the Southern U.S., which recently held a Lucky Envelopes contest worth some major moolah!

VIP Lucky Envelopes Promotion

On the specified promotion date, a total of 2,250 invited guests (Player’s Club Members) received a chance to reach into the casino’s “prize barrel” and grab one of Odds On’s Lucky Envelopes, which contained a free slot play amount ranging from $5-$500.  Among all of the envelopes were five special “Looney Cash” envelopes, each of which contained a special insert.

The five lucky players who got one of the five special inserts, then got the chance to participate in the insured Lucky Envelopes promotion, complete with a custom game board!

Each of the five lucky players got to pick 2 out of 25 envelopes displayed on the game board.  If the two envelopes they chose ended up containing matching grand prize winning symbols, they would have won an instant $25,000… paid for by Odds On Promotions!

I love this particular promotion, especially since the casino opted to up the ante, giving each of the five players who participated in the insured promotion a chance to win the $25,000 grand prize.  Theoretically, if each of the five players were to have chosen the two lucky winning inserts, they each would have received the full prize value, which would have meant a grand total payout of $125,000!

Interested in insuring an invited guest casino promotion of your own?  Check out our casino promotions, then give one of our casino marketing specialists a call at 888-827-2249 for a free, no-obligation quote on a customized contest of your choice, as well as some ideas on how you can increase traffic and coin-in in the process!

You can also email us at any time.

P.S. Interested in purchasing your own customized game board to go along with your next Lucky Envelopes promotion?  Check out the stock designs we have available, or feel free to contact us with your own customized idea!

Trade Show Promotion: $40K Video Scratch and Win Traffic Driver

trade show promotion - magic key vswLooking for a “magical” trade show promotion to insure at your next big event?  Damien Anderson, Internet Business Development Manager, is here to share a great contest with you, which comes from a food distributer in the Northeastern U.S.

I was contacted by a food distributor looking for ideas on how to increase traffic to their trade show booth.  I suggested running one of Odds On’s Countertop Kiosk promotions, utilizing our “Magic KeyVideo Scratch and Win contest!

Here’s how the trade show promotion worked: Attendees who stopped by their trade show booth were given a chance to select 6 spots on the kiosk game’s touchscreen.  If all 6 revealed winning ‘key’ symbols, they would have won the ‘keys’ to a $40,000 vehicle… paid for by Odds On Promotions!

When insuring one of Odds On’s Video Scratch and Win kiosk games, I always recommend that you hand out smaller, sponsor-insured auxiliary prizes for those participants who manage to unveil fewer winning symbols. After all, everyone loves free swag — and let’s face it, no one likes to walk away empty-handed!  Two for one coupons or discounts on purchases can be a great solution if you are on a budget.

More Trade Show Promotions…

Need more trade show promotion ideas for your upcoming show or other big event? Visit our website! We have a unique promotion for any/every type of business!

Interested in insuring a Video Scratch and Win promotion of your own? Check out the stock games we have to offer, or give us a call at 888-827-2249 to find out more about how we can custom design a game specifically for your business/organization!  We strongly encourage everyone to also email us with any questions you might have!

Check out a demo of our Magic Key VSW game:

Bingo Promotion: $100K Sizzlin’ Hot Zoom Ball

bingo promotion - zoom ballAre you a bingo hall looking to target those days and times with lower traffic and play ?  Odds On’s prize indemnity insurance and traffic-driving casino promotions are designed to help you generate incremental gaming revenues.  Evelyn Golding, Southeast Business Development Manager with Odds On Promotions, explains how one property in the South did exactly that.

During the specified promotional period, players had a chance to participate in one of Odds On’s most attention-grabbing contests — a Zoom Ball promotion!  The summer-themed “Sizzlin’ Hot” Zoom Ball machine consisted of white and red balls.  If a player managed to get 6 red balls into the machine’s “Zoom Zone”, then they’d leave an instant $100,000 winner that day… compliments of Odds On!

“While we do insure actual bingo promotions, such as our Bonus Prize Bingo promotion, it’s always a good idea to ‘mix things up’ every once in a while, the noise of the ball blower coupled with the flashing LED lights created a lot of hype.  Plus, Zoom Ball allows you to award your players with smaller, sponsor-insured prizes for collecting fewer winning balls in the machine’s Zoom Zone,” notes Golding.

Interested in insuring a bingo promotion of your own?  Whether it’s Bonus Prize Bingo or any one of our many available stock Zoom Ball themes, feel free to give one of our marketing specialists a call today at 888-827-2249 or email us.  We can find the perfect promotion for your bingo hall that will have your players going wild!

P.S. Be sure to ask about a customized Zoom Ball theme of your own!  We can accommodate you!